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Cullinane & Green Report regulars will enjoy this podcast as an update to last year's report from the AlwaysOn Innovation Summit at Stanford University -- and both old and new listeners are in for a real treat. Tony Perkins' AlwaysOn Innovation Summit is one of the top events of the year for those, like Cullinane & Green, who are on the bleeding edge of web and internet technologies and how they apply to business. This year Tony set the bar even higher in terms of outstanding speakers and showcased technologies -- and we will do our best to share the excitement through a series of interviews recorded live at the event.

Joe had this plum assignment this year, since I'm on an extended business trip in my home town of Philadelphia. This first interview is with Charlene Li, and is an interesting update to her interview from last year's Summit, when podcasting was just beginning. Listen as she discusses with Joe how things have heated up in this space and what to expect in the future.

Charlene is one of the driving forces behind Forrester's Social Computing and Web 2.0 research, she examines how companies can use technologies like blogs, social networking, RSS, tagging, and widgets for marketing purposes. During her eight years at Forrester, Charlene has also lead the Marketing and Media research team, and ran the San Francisco office.

In her research, Charlene covers such marketing-related topics as consumer portals, search, and media site design. She also leverages her background in newspaper publishing and looks at online local media and online classifieds. In the past, she has also written about online advertising, online gaming, and media content strategies. She also contributes to her Groundswell blog and plans to publish a book by the same name in spring 2008.

A former strategy consultant for Monitor Company, Charlene is a magna cum laude graduate of Harvard University and holds an M.B.A. from Harvard Business School.

So relax and enjoy this interview that puts you right at the leading edge of technology trends in business. Look for the rest of Joe's AlwaysOn 2007 interviews over the next few weeks. And, of course, thanks for listening to the Report. Remember, at Cullinane & Green "we're on the bleeding edge so you don't have to be!" (tm)


Bill McDermott is the President & CEO of SAP Americas & Asia Pacific Japan and a Corporate Officer of SAP AG, the largest business software company in the world. McDermott is responsible for managing SAP's strategic business activities in the United States, Canada and Latin America and in the Asia Pacific Japan region, which includes Japan, China and India -- directing more than 17,000 employees to serve the needs of customers.

SAP Americas, headquartered in Newtown Square, Pennsylvania, is the recognized leader in providing collaborative business solutions to companies of all sizes in more than 25 industries. In 2006, SAP appeared for the first time on Business Week's list of Most Innovative Companies. Additionally, SAP has been ranked #3 in the Computer Software category of FORTUNE magazine's America's Most Admired Companies. Since McDermott's arrival at SAP, the company in the U.S. has delivered 18 consecutive quarters of significant market share gains, revenue growth and customer satisfaction improvements.

Prior to joining SAP, McDermott served as executive vice president of worldwide sales operations at Siebel Systems, and president of Gartner, Inc., where he led the company's core operations. He spent 17 years at Xerox Corporation, where he progressively rose through the ranks to become the company's youngest corporate officer and division president.

McDermott is an active community leader and advocate for corporate social responsibility. He was recently named Humanitarian of the Year by Triangle, Inc., a social services organization that focuses on helping people with disabilities. In 2006, McDermott received the Yitzhak Rabin Public Services Award in recognition of his contributions as a civic leader who has demonstrated a commitment to Israel as a source of technological innovation.

McDermott received an MBA degree from the J.L. Kellogg Graduate School of Management at Northwestern University, and he completed the Executive Development Program at the University of Pennsylvania's Wharton Graduate School of Management. He received his B.S. degree in business administration from Dowling College.

We are privleged to have Bill McDermott with us today on the Cullinane & Green Report. And remember: At the Cullinane & Green Report we're on the bleeding edge so you don't have to be!


On this podcast, Joe and Roger are delighted to have a conversation with Bobby Yazdani, the Founder and Chairman of the Board of Saba, Inc.

Bobby Yazdani is the driving force behind the Saba vision, products, and market direction. He founded Saba in 1997 and took the company public in 2000. Today, Saba, headquartered in Redwood Shores, Calif., is the leading provider of Human Capital Development and Management solutions.

Among the Global 2000, Saba customers include Allianz Group, DaimlerChrysler, EDS, Procter & Gamble, Ford Motor Company, and Cisco Systems.Yazdani is a frequent spokesperson at industry events held by such prestigious organizations as the United Nations and The Economist. Prior to founding Saba, Yazdani served as Senior Director at Oracle Corporation. Yazdani has a BA in Applied Mathematics from the University of California at Berkeley.

We know that you'll enjoy Cullinane & Green's latest in our series of conversations with CEOs. As always, we're on the bleeding edge so you don't have to be!


Jack Trout has been instrumental in developing the vital approach to marketing known as “positioning,” Jack is responsible for some of the freshest ideas to be introduced into marketing thinking in the last several decades.

Jack Trout is president of Trout & Partners, one of the most prestigious marketing firms with headquarters in Old Greenwich, Connecticut, USA and offices in 13 countries. Jack Trout started his business career in the advertising department of General Electric. From there he went on to become a divisional advertising manager at Uniroyal. Then he joined Al Ries in the advertising agency and marketing strategy firm where they worked together for over twenty-six years.

Jack has written or co-authored numerous books including the industry classic, Positioning: The Battle for Your Mind, Marketing Warfare, Bottom-Up-Marketing, The 22 Immutable Laws Marketing, The New Positioning, The Power of Simplicity – and Differentiate or Die , Big Brands Big Trouble and The Genie's Wisdom.

We're sure our listeners will relish the chance to hear the words and anecdotes directly from Jack Trout -- a man who has had unparalled influence in the world of marketing. You can count on Cullinane & Green to bring you the best information available --- remember, we're on the bleeding edge so you don't have to be!


In this episode of the Cullinane & Green report we're making history by presenting the very first Cullinane & Green EDGIE award to Philip Rosedale, the Founder & CEO of Linden Lab. Linden Lab are the developers of Second Life, the online virtual world that is taking the REAL world by storm. At Cullinane & Green we believe that Second Life will be the "next big thing" in the world of online business. Philip has an extensive background in the development and pioneering of streaming technology, having built his first computer in 4th grade, and started his first computer software company while still in high school. In 1995 he developed FreeVue, a low-bitrate video conferencing system for Internet-connected PC's, resulting in the acquisition of his company in early 1996 by RealNetworks. For 3 1/2 years, Rosedale served at RealNetworks as Vice President and CTO, where he was responsible for the development and launch of RealVideo, RealSystem 5.0, and RealSystem G2. In 1999 Rosedale returned to San Francisco, joined Accel Partners as an Entrepreneur-in-Residence, and began the basic research that would become the technology behind Linden Lab. Rosedale holds a BS degree in Physics from the University of California at San Diego.

We're delighted to bring our audience such interesting and timely guests
-- further proof that at Cullinane & Green we're on the bleeding edge so
you don't have to be!


"Global Mark", as friends know him, could be described as a global change agent and visionary with one of the most influential international leadership networks. Mark is a sought-after public speaker, international management expert, globally recognized technology visionary, leading analyst on globalization, and author of Six Billon Minds: Global Outsourcing in the Knowledge Economy and The CTO Handbook: The Indispensable Technology Leadership Resource (Aspatore Books). Mark is also a contributing author of Winning 3-Legged Race: When Business and Technology Run Together (Prentice Hall). He has also authored a recently released very popular Global Outsourcing Report by Ziff Davis - CIO Insight. He is an influential authority on the CIO/CTO community, globalization, innovation, technology, and strategic outsourcing. For multinational companies and international organizations, Mark uses his domain expertise in the area of globalization, innovation, outsourcing strategy for research, publications and strategic customer engagements.

Mark is a founder and Chairman of Global Foundation for Sustainability of Billions of Minds. He has founded Global Leadership/Industry Council that consists of a " who's who" of senior corporate executives, thought leaders, former government officials, and members of the investment community.

Over the years, Mr. Minevich's customers included the some of the largest multinational companies such as IBM, World Bank, Bear Stearns, Hughes, Comcast Cablevision, Microsoft, Qwest, Thomson Financial Services, Hoffmann La Roche, Schering Plough, and more.

Mark is a recipient of the prestigious Einstein Award for outstanding achievement. He holds a B.S. in Computer Science, Montclair State University and an M.B.A. in Information Management, Stevens Institute of Technology.

We know you’ll find this thought-provoking interview with a truly global expert a rare treat. As always, at Cullinane & Green we’re on the bleeding edge so you don’t have to be!


Anyone who uses a computer knows about Google and what a great tool it is. But very few know about the people behind the scenes – the engineers who build it, grow it, keep it running like a swiss watch and of course make it possible for Google to be one of the world’s most profitable businesses – on or off the internet. On today’s show Roger has conversations with two of the most senior engineering managers working at Google, who will tell us about their views of the Google phenomenon.

First Roger talks with Jeff Huber. Jeff joined Google in 2003 and is the company's VP of Engineering. In this role, Jeff leads the technology development and innovation efforts for Google's advertising and monetization systems, including Google's AdWords and AdSense programs.

Jeff brings more than 15 years of experience in large scale systems design and operation, online consumer product development, high volume transaction processing and engineering management.

Prior to joining Google, Jeff was VP of Architecture & Systems Development at eBay where he championed the development of their product search infrastructure and expansion of the platform API program. Before eBay, Jeff was SVP of Engineering at Excite@Home, where he led consumer product and infrastructure development for the largest broadband service provider. Earlier in his career, he was a technology consultant with McKinsey & Company, and founded a software development startup. Jeff holds a BS in Computer Engineering from the University of Illinois and a Master's Degree from Harvard University.

Next Roger talks with Bill Coughran. Bill is Google's VP of Engineering for Systems Infrastructure where he is responsible for large-scale distributed computing programs underlying Google's products. Bill joined Google engineering in early 2003 where he began working with the web crawling, storage, and other systems teams.
In addition, Bill is an author of more than 50 publications and has served on several editorial and conference boards, and technical advisory committees. He has also held adjunct and visiting positions at Stanford, the ETH, and Duke.

Bill holds an MS and Ph.D. in Computer Science from Stanford University as well as a BS and a MS in mathematics from Caltech.

We know you’ll enjoy this ‘behind-the scenes’ look at one of the most interesting and important technology companies in the world today. As always, at Cullinane & Green we’re on the bleeding edge so you don’t have to be!


Earlier this year, Joe and I had the privilege of attending Tony Perkins' renowned AlwaysOn Innovation Summit at Stanford University in San Jose, California. It proved to be an exhiliarating event, literally swarming with entrepreneurs and investors --- eager to share their ideas. In this podcast we present two conversations that were recorded between sessions while we sat outside soaking up the California sunshine. The first is with Gil Penchina CEO of Wikia followed by our conversation with Kate Edwards, CEO of CenterPost.

We know you’ll enjoy both of these conversations as you listen in on some of the excitement of the AlwaysOn summit.

Gil Penchina, an eight-year veteran of eBay, recently joined Wikia in the role CEO. At eBay Gil served in a number of executive positions, including regional VP roles in Europe and Asia and as General Manager in the US. A native of Amherst, Massachusetts, Penchina holds a B.S. in Engineering from the University of Massachusetts and an M.B.A. from the Kellogg Graduate School of Business.

Next Joe and I spoke with Kate Edwards who joined CenterPost Communications as CEO in June 2004. Kate has over 12 years of experience in software & information services holding senior roles in strategic planning, operations management, financial management and product management. Prior to joining CenterPost, Kate was the CFO and VP of Operations for BEZ Systems, a leader in performance management and capacity planning software for large data warehouse environments. Kate holds a bachelors in business administration, as well as BS degrees in economics and mathematics, from the University of Michigan. She is also a CPA.

Keep listening to the Cullinane & Green Report to stay at the front --- remember, we're on the bleeding edge so you don't have to be!


Our special guest on this edition of the Cullinane & Green Report is Irv Rein, Ph.D. -- an internationally known expert in public communication and popular culture and a Professor of Communication Studies at Northwestern University's School of Communication.

Irv is a communication advisor to numerous highly visible places, organizations, and individuals. He has authored twelve books, including High Visibility, a groundbreaking study of image making, and, most recently, The Elusive Fan: Reinventing Sports in a Crowded Marketplace, a penetrating reappraisal of the sports industry and its emerging technologies. He also serves on Major League Baseball's Commissioner's Initiative for the 21st Century and is a member of the Advisory Board for Northwestern University’s Master of Arts in Sports Administration.

Listen and enjoy Irv's treasure trove of insights and anecdotes. At Cullinane & Green we're on the bleeding edge so you don't have to be.


Spurred on by the fascinating podcast with Vint Cerf, Roger recently had the pleasure of spending a day at the Googleplex --- Google's headquarters in Mountain View, California. Over the next few weeks we will post Roger's conversations with Google's leaders. We're sure you'll find these podcasts both interesting and entertaining.

In this edition of the Cullinane & Green Report, Roger talks with Marissa Mayer about how Google's unique culture and people have made it a phenomenon of our time. Marissa is Vice President of Search Products & User Experience at Google, where she leads the product management efforts on Google's search products – web search, images, groups, news, Froogle, the Google Toolbar, Google Desktop, Google Labs, and more. She joined Google in 1999 as Google's first female engineer and led the user interface and webserver teams at that time. Her efforts have included designing and developing Google's search interface, internationalizing the site to more than 100 languages, defining Google News, Gmail, and Orkut, and launching more than 100 features and products on Google.com. Several patents have been filed on her work in artificial intelligence and interface design. In her spare time, Marissa also organizes Google Movies – outings a few times a year to see the latest blockbusters – for 6,000+ people (employees plus family members and friends).

Concurrently with her full-time work at Google, Marissa has taught introductory computer programming classes at Stanford to over 3,000 students. Stanford has recognized her with the Centennial Teaching Award and the Forsythe Award for her outstanding contribution to undergraduate education.

Prior to joining Google, Marissa worked at the UBS research lab (Ubilab) in Zurich, Switzerland and at SRI International in Menlo Park, California.

Marissa has been featured in various publications, including Newsweek ("10 Tech Leaders of the Future"), Red Herring ("15 Women to Watch"), Business 2.0 ("Silicon Valley Dream BusinessWeek, Fortune, and Fast Company.

Graduating with honors, Marissa received her B.S. in Symbolic Systems and her M.S. in Computer Science from Stanford University. For both degrees, she specialized in artificial intelligence.

Count on the Cullinane & Green Report to bring you the most up-to-date information about the people and technologies rocking the world of business development. Remember, at Cullinane & Green we're on the bleeding edge so you don't have to be!


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