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We're delighted to have Dave Stein on the Cullinane & Green Report. Although Dave’s first career was professional trumpet player, his university training provided him with the discipline and understanding of process to get into computer programming. After tiring of staring at a screen all day, Dave tried sales and worked his way to VP of sales for several leading technology companies. Dave has traveled the globe training, speaking to and coaching experienced sales teams and their executives and is the author of the Amazon best selling book on sales, How Winners Sell. He also writes a featured monthly column for “Sales and Marketing Management” magazine.

In early 2005, Dave founded ES Research Group, which independently advises business organizations on selecting and implementing the right sales effectiveness approaches. ESR just published the 2006 “Sales Training Vendor Guide” -- the first report of its kind -- which reviews and rates the top sales training providers.

You'll find Dave's insights to be a unique but pragmatic blend of proven sales methodologies and next-generation processes.

And remember... at Cullinane & Green we're on the bleeding edge so you don't have to be!

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